Saturday, August 2, 2008

ROI Tools and Methodology Help Siemens Demonstrate Benefits of Unified Communications Solutions

After engaging with Glomark-Governan in 2001 to implement the practice of presenting IT Value to its prospective customers, Siemens Communications, Inc. has chosen to renew its contract with Glomark-Governan to leverage its solution to help demonstrate the value of Siemens’ unified communications products and services to customers.

“Siemens’ desire to re-license Genius® software demonstrates their continued confidence in our products and EVC™ Methodology,” said Todd Whittier, U.S. Regional Director of Glomark-Governan. “Their commitment to the collaborative development of a Business Case with their clients has been leveraged as a competitive differentiator. They rise above the typical “just another vendor” role, and are viewed as true business partners by their clients,” said Whittier.

Siemens has adopted the practice of Glomark-Governan’s EVC Methodology and the usage of the Glomark-Governan Genius tools to highlight the tangible and intangible benefits and value of unified communications to prospective and current customers. With these tools, Siemens’ sales force can build a business case for customers, which quantifies the total cost of ownership and the return on investment of Siemens’ unified communications solutions.

“Using the Business Case Builder (BCB), which is how we have branded the Glomark-Governan ROI tool, has given our sales force a distinct methodology and a unique customer deliverable to help articulate the value of Siemens’ unified communications solutions,” said Alina Urdaneta, Vice President of Marketing, North America, for Siemens Communications, Inc. “This has helped us show customers that Siemens can deliver significant efficiencies and cost savings through the deployment of software-based VoIP, for example. With the BCB, Siemens’ sellers can quantify improved productivity realized through solutions like presence and collaboration applications, high definition video, one-number service and mobility tools. More importantly, the BCB is a vehicle for Siemens’ sellers to better understand their customers’ business objectives, and build intimacy and loyalty among their customer base.”

About Glomark-Governan
Glomark-Governan helps enterprises around the world by providing them with the methodology, training, consulting, benchmarking research, and software tools necessary to assess, communicate and measure the economic value of investments in technology and services initiatives. Glomark-Governan has enhanced and refined its Economic Value Creation (EVC™) Methodology for more than a decade, bringing to market a proven, complete solution that allows companies to justify their solutions’ value, define operational and performance metrics, assess economic risk, and quickly create project-specific business cases.


source:- pr-canada.net/

15 priceless tips about on-page optimization for perfect SEO services

Any kind of search engine score of your site which helps you to increase your page rank or the search engine ranking of your keywords will entirely depend on the on-page optimization of your site. Mainly it is viewed that the on-page factors of your index page determines the rankings of your keywords.

We can say that an off-page factor includes the maximum part of SEO Optimization work but the results of off-page optimization reflect through on-page. Thus this is quite assumable that a rock solid off-page optimization with a poor on-page optimization will not very fruitful for any website.

People have an idea that on-page optimization is very easy and it can be done within an hour. But let us remind you friend, search engine algorithms are really very cruel and it is improving day by day. Thus it is very crucial for your website to do the best on-page optimization for receiving ultimate ranking.

For organic and natural search engine ranking on-page methodologies are extremely important and these techniques are used to define your website business or we can say to describe the motive of your website business in front of all search engines.

15 unforgettable priceless tips regarding on-page optimization

1. URL Naming: If possible try to place your prime targeted keyword as your domain name. This will help you to advertise your business at the first impression.

2. Title Tag: Decorate your title tag with your utmost preferable keywords of your business in a smart and eye checking manner.

3. Meta Descriptions: Sketch your proper business announcement with simple words for catching concentration of the visitors who are searching similar kind of product or service which your website is going to deliver them. Possibly you can punch your keyword into that description but in a tricky way.

4. Crawler Notification: All kind of search engine crawler notifications like SE robots instructions, website owner and publisher declaration, website language, copywriter name etc. should go from the Meta portion of all your web page.

5. Image Optimization: Crawlers are unable to read images and the flash part of your web page but these images or flash is required to influence the visitors. Thus Optimize this images with suitable contents using Alt tags which reflects your proper business.

6. Text Links: Use text links of all of your important pages of your site and if possible then try to avoid flash links, Java script links, image links etc.

7. Keyword Density Checking: Modern SEO services told us that you should inculcate your keywords at your content and maintain the density with an ethical mode.

8. Broken Link checking: Broken links are really very harmful for any site, thus don’t forget to check it first, if it exists then remove that from your site in a quick approach.

9. Static URL’s: Remember that all of your important pages should have short and static URLs and dynamic pages may follow those static pages. If unwanted lengthy URLs exist at your site then replace them with short.

10. Footer: Don’t forget to place links for all important pages at the footer part of your index page. This allows your visitors to jump at important pages with just a single click.

11. Robot.txt: Ensure that robot.txt is necessary at your website with apposite crawler notifications.

12. XML Site Map: Nowadays an xml feed acts as a site map which includes all pages of your site and is really indispensable from crawler point of view and should be confined as a link at the index page or at the common footer portion.

13. Canonical Issue: Nowadays optimization for Google is vastly required because maximum customers come at your site through it. Thus canonical issue should be solved first if exist.

14. Common Header and Footer: a common header text and footer text within H2 tag should be placed at each of your web pages.

15. Avoid Black Hat techniques: Achieving organic ranking and holding it for long time depends absolutely on white hat techniques and we should simply avoid all black hat strategies.


source:- promotionworld.com/

JoomlaCRM Offers Best New Low Cost High Performance CRM 2.0 Solution

Small to mid-size business can easily migrate to CNP's "cradle to grave" application that supports all facets of their online presence and operations. JoomlaCRM handles online business actions from marketing to customer support on the public side, to sales cycle tracking and data mining on the internal side. CNP's application also serves as one of the first hybrid solutions to successfully integrate client needs for social networking and information portals with today's requirements for customer relationship and ecommerce management. Joomla CRM delivers an outstanding feature set complete with mobile accessibility.

The price vs power equation in the online business management arena has been seriously influenced this year by a small web business integrations firm in Boston. CNP Integrations is well known for its talent in Joomla Web Portal development and has been building interactive internet infrastructure for many high profile firms. The company became one of the first US distributors of the popular Info@Hand CRM system in '07 and has led the industry in deployment and customized support of this renowned solution. For '08, the firm has leveraged its own integrations talent by extending the Info@Hand product with Joomla web portal functionality to provide customers a seamless web-to-back-office experience at an incomparable price point.

CNP branding has deferred to the wildly popular open source Joomla community by branding it's solution "Joomla CRM." The moniker speaks to the firm's commitment to the largest and fastest growing segment of the Web 2.0 movement; and an opportunity to serve the customers that need proven, reliable, easy to use business integration. The company has essentially married the two most powerful software solutions of the day into one ready to roll, easy use, quick to deploy package. Small to mid-size business can easily migrate to CNP's "cradle to grave" application that supports all facets of their online presence and operations. JoomlaCRM handles online business actions from marketing to customer support on the public side, to sales cycle tracking and data mining on the internal side. CNP's application also serves as one of the first hybrid solutions to successfully integrate client needs for social networking and information portals with today's requirements for customer relationship and ecommerce management. Joomla CRM delivers an outstanding feature set complete with mobile accessibility. According to CNP's founder, Chris Nielsen, "JoomlaCRM is designed to be, or grow into, everything you need on-line for your small business to grow and compete in a global economy. This platform can be adapted to just about any industry or scale of small to mid-size business. We've been delivering these solutions separately for a long time, but customizing an integrated solution allowed us to harness the real power of these applications, and make it easier for us to support our customers with faster roll outs and greater return on investment." The package provides businesses in all sectors with extended business management capabilities for order, project and resource tracking, Customer Service, Human Resources, learning and event management and much more, with all the power of today's social networking and information portals. JoomlaCRM differs from conventional CRM products in that it offers key features that enable small and medium businesses to capitalize on their ability to be nimble -- and out-maneuver larger companies.

"We (CNP) heard the market's frustration with the long project lifecyles and ease of integration omost CRM solutions. As the demand for social community marketing and service grows, we see the common feature sets that everyone requires. We knew we could make that process easier and less expensive. Our solution offers a more stable, well tested environment, simple programatic expansion, and refined our ability to train customers so they get the most from their technology investment. Essentially, Joomla CRM lets us deliver our customers more power, more quickly, and save them money."

CNP Integrations is a unique business consulting firm determined to empower your small to mid-sized business in areas of current and future Social Networking CRM (Customer Relationship Management) and CRBM (Customer Relationship and Business Management) practices. CNP provides software solutions that integrate online business information for both internal and external stakeholders, improving the client's overall customer experience, brand image and project management efficiencies. CNP Integrations is a division of Creative Networks Protocol Inc. and is a global partnership with US corporate offices in Massachusetts, and worldwide online.


source:- news.yahoo.com/