Web Designer, Meet Search Engine Optimizer

SEO specialists and designers should work together as one since they both have the same goal. Customer success.

The Creatives verses SEO war has been going on for years. One side says “make it pretty”, the other side says “make it wordy”. Funny enough, both sides are right. When marketing your web site online, you could possibly make something so ugly that you get a lot of traffic from a favorable Google ranking, but no clients or conversion.

Why is that? Because Cleanliness is next to Googleness. If you would like, take a few moments to search some highly competitive keyphrases in Google. The web sites that are ranked on the first page are normally, professional, well designed web sites. This is not a coincidence. Clean sites rank higher and convert better.

So why does the average search engine optimization company pay such little regard to professional design? Because search engine optimization specialists are analytics gurus and designers are artist. In short, it takes two to make it work.

When working with a designer, you should ask them what their strategy is for maximizing your search engine exposure. While designers do not have to speak fluent SEO, they do of course need to know what not to do to your web site so that an SEO can come in after them and help increase your search engine ranking.

When considering SEO friendly design, think clean. Web sites that have a direct point (call to action) at the top of the page will convert visitors to customers much better than the competition. If you searched for health insurance quotes on Google, you would see a list of natural results. Most of those allow you to start the health insurance quoting process right at the top of the home page.

If you work with a guaranteed search engine optimization company, (one that guarantees first page ranking) they may require you to update your design to decrease their risk. Yes, design makes that much of a difference. Search engine’s like what people like. Easy to navigate web sites, text that is clear and to the point, and simple vertical layouts.

So if high search engine rankings are at the top of your concerns, make sure your designer plays nice with search engine optimization specialists or even better, use a search engine optimization company with a talented on staff designer. This will greatly increase the success of your online presence.

Source:- promotionworld.com/

SugarCRM Announces Sugar 5.1 General Availability

The world’s leading provider of commercial open source customer relationship management (CRM) software, today announced the general availability of Sugar 5.1, which includes new reporting and wireless capabilities for SugarCRM. The new reporting and analytics engine provides SugarCRM users with improved insight into sales effectiveness and customer behavior. Revamped wireless capabilities deliver the feature-rich SugarCRM user experience on mobile phones, including support for the popular BlackBerry^® and iPhone™ smartphones.

Sugar Community Edition 5.1 is available at http://www.sugarforge.org/content/downloads/. To sign-up for a free trial of Sugar Professional 5.1, please visit: http://www.sugarcrm.com/crm/ondemand_eval.html.

Community Support

SugarCRM’s commercial open source model invites the download and inspection of source code by users, developers, customers and partners, producing a higher quality product than possible in proprietary development models. During the beta process, Sugar 5.1 was installed over 10,000 times and tested by over 25,000 users.

Sugar 5.1 builds on a product legacy that has made SugarCRM one of the most popular open source projects and CRM products in the world. Since its founding four years ago, Sugar Community Edition and its related components have been downloaded over 5 million times. Over 80,000 registered community members, including 14,000 developers, have created over 500 extensions and 75 language translations of SugarCRM at www.sugarforge.org, SugarCRM’s community web site. SugarCRM’s user base consists of over 400,000 users on 50,000 installations in 195 countries.

“Software is transitioning from lock-in based proprietary systems to an open, standards-based world,” said John Roberts, CEO of SugarCRM. “As the mass adoption of SugarCRM proves, users want freedom and choice in their software, not artificial constraints and dictates from software providers.”

Sugar 5.1 Features

Sugar 5.1 offers new features and improvements across end-user and administrative functions, including:

• Advanced Reporting and Analytics provide support for complex reporting sets, matrix reports, run-time filters and integration with Microsoft Excel.

• New Wireless HTML Client delivers an improved user interface, new search capabilities, and support for BlackBerry^® and iPhone™ smartphones.
• Tracker Reports provide a snapshot into system usage in order to increase user adoption and visibility into CRM utilization.
• Data Import Enhancements have been strengthened, making it easier than ever to move data from applications such as Excel, Act!, Microsoft Outlook and Salesforce.com into SugarCRM.
• Module Builder Enhancements support new relationships and templates, auditing and support for creating end-user dashlets.

The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited.

The iPhone is a trademark of Apple Inc.

About SugarCRM

SugarCRM is the world’s leading provider of commercial open source customer relationship management (CRM) software for companies of all sizes. SugarCRM easily adapts to any business environment by offering a more flexible, cost-effective alternative than proprietary applications. SugarCRM’s open source architecture allows companies to more easily customize and integrate customer-facing business processes in order to build and maintain more profitable relationships. SugarCRM offers several deployment options, including on-demand, on-premise and appliance-based solutions to suit customers’ security, integration and configuration needs.

source:- businesswire.com/

A Brief History of Search Engine Optimization

In the middle of the 1990s webmasters and search engine content providers started optimizing websites. At the time all the webmasters had to do was provide a URL to a search engine and a web crawler would be sent from the search engine. The web crawler would extract link from the webpage and use the information to index the page by down loading the page and then storing it on the search engines server. Once the page was stored on the search engines server a second program, called an indexer, extracted additional information from the webpage, and determines the weight of specific words. When this was complete the page was ranked.

It didn't take very long for people to understand the importance of being highly ranked.

In the beginning search engines used search algorithms that webmasters provided about the web pages. It didn't take webmasters very long to start abusing the system requiring search engines to develop a more sophisticated form of search upholstery cleaning new york optimization. The search engines developed a system that considered several factors; domain name, text within the title, URL directories, term frequency, HTML tags, on page key word proximity, Alt attributes for images, on page keyword adjacency, text within NOFRAMES tags, web content development, sitemaps, and on page keyword sequence.

Google developed a new concept of evaluating internet web pages called PageRank. PageRank weighs a web page's quantity and quality based on the pages incoming upholstery cleaning system This method of search engine optimization was so successful that Google quickly began to enjoy successful word of mouth and consistent praise.

To help discourage abuse by webmasters, several internet search engines, such as Google, Microsoft, Yahoo, and Ask.com, will not disclose the algorithms they use when ranking web pages.The signals used today in search memory foam mattress topper optimization typically are; keywords in the title, link popularity, keywords in links pointing to the page, PageRank (Google), Keywords that appear in the visible text, links from on page to the inner pages, and placing punch line at the top of the page.

For the most part registering a webpage/website on a search engine is a simple task. All Google requires is a link from a site already indexed and the web crawlers furniture cleaning chicago visit the site and begin to spider its contents. Normally a few days after registering on the search engine the main search engine spiders will begin to index the website.

Some search engines will guarantee spidering and indexing for a small fee. These search engines do not guarantee specific ranking. Webmaster's who don't want web crawlers to index certain upholstery cleaning methods and directories use a standard robots.txt file. This file is located in the root directory. Occasionally a web crawler will still crawl a page even if the webmaster has indicated he does not wish the page indexed.


Source:- corsavoo.com/